News from the Annenberg School for Communication
October 23, 2012
In this issue:
Prof. Turow's research into tailored advertising
FactCheck and FlackCheck in the news
The 2012 Campaign
Prof. Turow’s research into tailored advertising
ProPublica ran a story about the use of big data by political campaigns to develop targeted messages and campaigns. The story includes an interview with Joseph Turow, Ph.D., the Robert Lewis Shayon Professor of Communication. Earlier this year Prof. Turow and colleagues conducted a large scale survey measuring Americans attitudes toward tailored political advertising.
Today, Oct. 23, Prof. Turow participated in a Ford Foundation panel on the subject of big data and media. You can see the conversation on Twitter by following the hash tag #wired4c
The operation of FactCheck.org and its role in the 2012 political election campaigns was featured in a CBS Sunday Morning segment.
October 20 – International Business Times.
October 21 – The Boston Globe.
October 22 – The Los Angeles Times.
FlackCheck.org citations
October 20 – The Press-Republican (Plattsburgh, NY).
Kathleen Hall Jamieson, Ph.D., the Elizabeth Ware Packard Professor of Communication and Director of the Annenberg Public Policy Center, discussed the challenge of challenging falsehoods in political advertising on a guest appearance on the WNYC radio program “On the Media.”
Other media mentions including interviews with Prof. Jamieson include:
October 22 – The Philadelphia Inquirer.
October 22 – CBC News.
October 23 – Yahoo! News.
Amy Jordan, Ph.D., director of the Media and the Developing Child sector of the Annenberg Public Policy Center, was quoted in a recent story in The Philadelphia Inquirer about the changing landscape in beverage marketing.
New 3620 Podcast, "Science Performs."
October 25 – Noon time colloquium by Patrick Burkart, Room 500.
October 27 – Amos Vogel film festival (Penn Alumni event). 5:30 p.m.
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